Introduction

This site is about Visibility and Safety. Moms and Dads coming home safe to their family.  Sons and daughters coming home safe to their parents.  Bicyclists, boaters, runners, automobile drivers or commercial workers enjoying what they do without having the constant fear of being injured or killed only because no one saw them. When it comes to safety, affirmative action is the key.  My research shows that for trucks, vans, boats, motor cycles, bicycles  and any other object subject to collisions, increased visibility can substantially reduce accidents.  By substantially I mean cutting accidents in half at a minimum.  This is because of the simple rule – you tend to not hit what you can clearly see and you cannot avoid what is invisible to you.  Drivers can’t simply be told to look harder and pay more attention.  They already do that.  Instead, they have to be given something to see.  Thats were increased conspicuity comes in.  High Viz Reflective Tape is the key to accident reduction.